Bark Parental Control Review 2025: Is It Worth the Cost?

Bark is different from most parental control apps — it monitors a child’s device and alerts the parents of a wide range of potential issues, but it doesn’t allow parents to actively track their child’s online activity. Bark’s approach encourages parents to talk with their children about how to stay safe online and relies more on trust than spying.

Bark is great for parents with teenagers or children who have a basic understanding of online safety. However, Bark may not be a good choice for someone with younger children or parents who want to know exactly what their children are doing online.

Bark monitors texts, photos, and videos on your child’s device, and it stands out from the crowd by allowing you to monitor 30+ social media platforms and apps at the account level. All you have to do is connect your child’s social media accounts with Bark, and you’ll get alerts when the app detects anything risky or problematic — most competitors don’t monitor texts or posts on social media sites. Bark also has easy-to-use apps, great customer support, and good location-tracking tools.

That said, Bark definitely has a few drawbacks when compared to the competition — it only lets you view activity that triggers an alert, it doesn’t track how long children are using certain apps (so you can’t set time limits for particular apps), it’s pretty easy to disable or work around some of its features, and the Android and iOS parents apps (as well as the option to get alerts on your phone) are only available in the US, Australia, Guam, and South Africa. In addition, Bark doesn’t offer a money-back guarantee like all of the top competitors (all plans come with a 7-day free trial).

Bark provides monthly and yearly plans starting at $14.00 / month. Plus, it allows monitoring an unlimited number of devices.

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Bark Full Review — Great Social Media Monitoring That Encourages Trust

I spent weeks researching and testing Bark to see how it compares to the top parental control apps on the market in 2025. I installed it on my child’s phone to get “natural” test results, as well as on my Android device for more sensitive tests I didn’t want to do on my child’s device.

Bark has advanced technology to monitor 30+ social media platforms at the account level and alert parents about a wide range of concerning behaviors. Bark also has other parental control features like website and app filtering, scheduling, location tracking, and activity reports, but because Bark encourages trust, some of these features aren’t as functional as competitors like Qustodio or Norton Family.

Bark also has easy-to-use native apps for Android, iOS, Amazon Fire, and Chromebooks, and it has browser extensions for Chrome and Microsoft Edge.

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Bark Plans & Pricing — Great Value Monitoring for Unlimited Devices

Bark offers 1 comprehensive plan, plus other flexible options to suit different needs.

Its Bark Premium plan monitors unlimited devices, making Bark perfect for large families. It also comes with a 7-day money-back guarantee to test it risk-free. Qustodio and Norton Family also monitor unlimited devices, and they’re a better pick if you need more granular screen time control.

If you want more monitoring options, you can get Bark Home, a physical device that connects to your Wi-Fi router, or Bark Phone — a phone that comes preloaded with all of Bark’s features and a couple of extras. Bark even lets you purchase a smartwatch for your kid with built-in parental control features, called Bark Watch.

Bark Premium — Best-Value Plan

Bark Premium includes every parental control that Bark offers, including screen time management, location tracking, website and app filtering, and the content monitoring feature that makes Bark stand out from its competition. It’ll cost you $14.00 / month, but it’s worth the price, considering there are few parental controls on the market that lets your kids keep their privacy.

Bark Home — Wi-Fi-Level Monitoring

Bark Home is a physical device that connects to your Wi-Fi router to monitor content for just $6.00 a month. It also manages screen time, filters websites and apps, and even turns off the internet for any device on your home network. Plus, it alerts you of any attempt to view sensitive content on devices not supported by the Bark apps like game consoles and smart TVs.

Bark Home can’t monitor devices or alert you of issues when your children leave home, but it could be a great way of letting parents set permissions for different times of the day, including rules about which apps are allowed during bedtime, without adding another recurring subscription to the budget.

Bark Phone — Social Media Monitoring + Extras

The Bark Phone is a Samsung smartphone that comes pre-installed with Bark. You can pick and choose which parental control features the phone uses from the parent dashboard, and it prevents your child from deleting text messages, downloading apps without permission, or changing any of your parental control settings. The Bark Phone starts at $39.00 / month, includes a Bark Premium membership and wireless service, and doesn’t require a contract.

Bark Watch — Text Monitoring & GPS Tracking

Bark Watch is a smartwatch that comes with built-in parental control like text monitoring, GPS location tracking, and contact management. It also includes an SOS button for emergencies, ensuring your child can reach you when needed. But unlike Bark’s other products, it doesn’t offer social media monitoring.

The watch is priced at $169, with an additional $15.00 / month for cellular service and Bark’s parental controls. It’s a great option for younger kids who might not yet need a smartphone but still require some form of supervision and a direct line to their parents.

Bark Features — All Industry-Standard Features (Plus Conversation Mood Monitoring)

Bark has the following industry-standard parental control features:

• Website and app filtering — Allows you to block children from accessing certain websites and also prevent them from using certain apps by disabling internet access to them.
• Scheduling — Lets you allow or disallow certain apps at different times of the day, like during school hours or at bedtime.
• Location tracking — Lets you know where your child’s device is located in real-time and sends you alerts when your kid enters or leaves certain places. You also get a less invasive option to ask your child to share their location with you if you think the real-time location tracking isn’t appropriate for your kid’s age.
• Activity reports — Bark gives you general insights about your child’s activity over time. It provides a lot of information like top contacts, recently installed apps, and vague information about the overall mood of their conversations (whether they are having more positive or negative conversations).

Content Monitoring — Check Your Child’s Activity on Over 30 Social Media Apps

Bark monitors text messages, emails, photos, videos, and 30+ social media platforms and apps. Instead of using a list of keywords to filter content, Bark uses machine-learning algorithms to scan for 15+ categories of potential issues like anxiety, bullying, weapons, drugs, and more.

The Bark for Kids app automatically monitors Chrome and Edge browsers, as well as a number of social media apps like TikTok, Kik, Skype, Discord, and even Snapchat. You can then monitor additional apps or social media platforms by either logging into your child’s account from the parent dashboard or allowing your child to log in from their own device. This lets you monitor their account while retaining trust by not requiring them to give you their password so you can see everything they’re doing.

However, Bark only shows you text messages or other content when a potential issue is detected. Bark will not allow you to view all of your child’s communications in real-time. This can be good if you want to give your child as much privacy as possible while ensuring they’re safe, but competitors like Qustodio will allow you to view all of your child’s text messages at any time.

I like that Bark can detect when your child switches to or creates an alternative account or if your child’s profile on social media is set to public instead of private. This helps prevent your child from creating a secret profile to circumvent Bark’s monitoring and stop strangers from being able to see your kid’s photos or videos on social media. In addition, I think it’s great that any app or platform you’re monitoring on the account level will be monitored regardless of what device your child is using (so long as they’re still using their own account).

Bark lets you adjust the sensitivity of its monitoring algorithm by letting you turn alerts on or off for each category of potential issues and for each child. This lets you give leniency to older or more mature children to browse freely when it comes to certain things like profanity without receiving alerts, while ensuring you’re still notified each time a younger child encounters a potential issue.

To test how sensitive the alert system is, I didn’t change any settings and instead allowed Bark to alert me of all potential issues — and it performed great. I received alerts any time a curse word appeared on the screen while browsing the internet, and I was also alerted any time a banner ad on a website was related to any potential issues like alcohol or gambling references (this led to dozens of alerts that I had to sort through and mark as reviewed). On this highest sensitivity level, Bark gave me a few false positive alerts — I even got an alert about violence because an email I received had a sentence about donating to a charity for war victims.

I also tested Bark’s text message monitoring by having a family member send me a threatening message. Bark sent me an alert 20 minutes later that included the text of the relevant message.

During my tests, Bark was also able to detect and alert me of concerning photos and videos — I took a photo of one of my kitchen knives, and Bark sent an alert about violence and showed me the picture. I also had a 15-second video of a tiny mouse trapped under a piece of furniture on my phone and Bark sent an alert about bullying. I consider this a false positive because I’m not sure what a trapped mouse has to do with bullying, but it’s nice to know Bark’s machine learning is able to monitor the videos my child might record with their phone and alert me if it thinks something is wrong. Bark also detected problematic photos and videos that were downloaded from the web, and it sent an alert to my dashboard when I downloaded an image of a gun.

Bark is able to monitor apps other parental control providers can’t, like Spotify, making it perfect for parents who want to monitor the types of music their children are listening to. I connected my personal Spotify account to get an idea of the types of alerts it would give me and I was blown away. Bark not only alerted me when a song contained profanity or references to mature topics, but it also scraped the internet to find me the full lyrics of the song and linked me to Spotify so I could listen to it myself.

While Bark can scan content at any time on Android, it can’t do the same on iOS. It’s only able to monitor text messages, photos, and videos by manually scanning the device each time it’s connected to the same network as a desktop device with the Bark for Parents app installed and running. This means monitoring these files on iOS is only possible while your children are at home where the desktop app can scan their device, which can be really inconvenient.

Another issue is that you can circumvent Bark’s browser monitoring by downloading the Brave browser. Bark never alerted me that Brave had been installed, and I was able to freely browse the web without triggering any alerts on the parent dashboard.

Overall, Bark’s content monitoring feature is pretty good — it can monitor activity across 30+ apps and social media platforms for 15+ potential issues like anxiety, drugs, violence, and more. It’s able to monitor these platforms at the account level, so activity on the account will be monitored regardless of what device your child is using. It can also monitor the photos and videos taken with or downloaded to your child’s device. That said, Bark’s monitoring of browser activity can be circumvented by using a browser Bark can’t detect.

Website & App Filtering — Block or Allow Access to Apps & Sites

Bark’s website and app filtering can block web access to websites and mobile apps — it uses a virtual private network (VPN) to route all internet activity on your child’s device through an encrypted server, allowing connections to some websites and apps while blocking others.

Bark can block or allow internet access to many websites and apps like social media, e-commerce, AI chatbots and tools, streaming services, and games, as well as what it defines as “unidentifiable traffic” like VPNs, P2P sites, and private gaming networks. It can also require safe search to be enabled when using search engines like Google, DuckDuckGo, and Bing, and it can require restricted mode to be turned on when using YouTube.

Bark also lets you create lists of custom exceptions to either allow certain websites or apps that get blocked by its VPN, or block certain content if Bark’s algorithm isn’t picking it up. This is also really easy, and all you have to do is add URLs to your lists of exceptions/exclusions.

Bark did a really good job during my tests — after installing the Bark Kids app to my own Android phone, I tried to visit 10+ adult and online casino websites. Bark blocked every one of them and sent alerts to my dashboard that one of my “children” had attempted to visit this type of website. Unfortunately, when Bark alerts you about a blocked website, it doesn’t give you an option to immediately whitelist it from within an alert page, and you’ll need to manually go into the app settings and add the URL to the list of allowed websites.

I like how it’s difficult for your kid to disable Bark’s VPN. It comes with uninstall protection, via a device code. The only way to access VPN settings is by entering this code, which changes constantly and is only available in the Bark parental control app. As long as your kid doesn’t know your code, they won’t be able to uninstall the VPN.

Another big drawback with Bark is that it can’t block offline apps. The app filtering features offered by Qustodio and FamiSafe allow you to completely block apps by placing an overlay on the screen when it’s accessed. Bark is only able to block internet access to mobile apps, so it can’t block offline apps like games, video players, or the phone’s camera app.

Overall, Bark’s website and app filtering works well, but it’s not as good as top competitors’ versions — it can block your child’s device from accessing certain websites based on category or by manually adding them to a list, and it can block internet access to 30+ mobile apps. That said, Qustodio and FamiSafe are able to block far more apps from being accessed both online and offline and are much more difficult to disable than Bark.

Screen Time Management — Create Screen Rules & Schedules (But You Can’t Limit Specific Apps)

Bark’s screen time management works by applying different web and app filtering rules to different times of the day.

You can use default settings and create 3 alternative rule sets for your kid’s free time, school hours, and bedtime. Bark lets you automatically enforce different rule sets during different times of the day, manually switch your child to a different rule set, or completely pause the internet on their device at any time. Changing which apps are allowed is incredibly easy, and it simply requires toggling each app/website on or off.

You can create different schedules for each day, too — this allows you to restrict access to certain apps during school hours and let your child access social media or games on the weekends.

Unfortunately, Bark doesn’t allow you to set strict time limits for specific apps (like only allowing 2 hours of YouTube per day). Top competitors like Qustodio allow you to impose strict time limits that allow your child to use a chosen app for only a set amount of time each day.

You can also change your child’s rule set at any time, or disable web access until a specific time. This came in handy when my children were misbehaving — with just 3 or 4 taps on my phone, I was able to disable the internet on their devices for a couple of hours, preventing them from watching YouTube or playing their favorite online games. It should be noted, though, that Bark can only disable the internet and can’t directly control apps, so any offline games or apps will be unaffected by these rules. It also can’t lock your kid’s device, which would prevent them from using it for any activity.

Overall, Bark’s screen time management is okay, but it could be improved — it allows you to create 3 different lists of allowed or blocked websites and apps and to choose what times each set of rules is applied. Bark doesn’t track how long your child is using each app, or even their device, so you can’t set strict time limits with Bark the way you can with Qustodio.

Driving Summary — Basic Monitoring of Your Child’s Driving Habits

Bark’s Driving Summary feature provides a basic overview of your child’s driving habits. It records the number of trips your child takes, the total miles they’ve driven, and the maximum speed reached during each trip.

However, in my test, it didn’t detect my driving at all. Even if it did, the feature pales in comparison to what FamiSafe offers. FamiSafe’s Driving Report provides a detailed analysis, including the average speed, the number of hard brakes, and the number of times your child exceeded the speed limit.

Overall, Bark’s Driving Summary is a handy feature for basic monitoring of your child’s driving habits, but if you need a more detailed report, I recommend FamiSafe.

Location Tracking — Pretty Accurate (With a Useful Family Map Option)

Bark allows you to track your child in real time on Android and iOS. As long as your kid has an internet connection, you can see where they are on a pretty accurate map (in my tests, Bark updated the location every 4–5 minutes).

Bark also has a geofencing feature that allows you to mark places and set boundaries on a map — you can add familiar places, like school or home, and use a differently colored pin for each one, set a radius of up to 0.12 miles (or 200 meters), and get an alert when your child leaves or arrives in predefined zones. To test this feature, I listed my home, and any time I left or returned to it, Bark sent me an alert within 5 minutes. Still, I prefer Norton Family’s geofencing feature that lets you have zones of up to 2 miles or 3,200 meters.

If you want to see all of your kids’ locations in one place, Bark lets you do that, too. There’s a Family Map option where Bark keeps tabs on every device you’re tracking and shows you exactly where they are in real-time. You can also get directions to your kid’s current location, which is pretty useful when you need to pick them up, and the app will even tell you whether your kid’s walking, running, or driving based on their pace!

Alternatively, Bark lets you request a check-in. This sends a notification to your child’s device, and they can then open the app and press the check-in button. You’ll then get an alert in your dashboard in minutes containing their physical address, a timestamp, and their location on the map. From there, you can get directions to their exact location. This is great for parents of older children who don’t want to constantly monitor their location, but if your child is unresponsive or simply loses their phone, Bark can’t help locate their device.

Bark also keeps a location history of all the places your child has visited in the last 7 days and when they’ve arrived and left those places — so you can more easily identify certain patterns. I also think it’s great that Bark tells you how long your kid has spent in a certain area and that it follows their steps in that area.

Overall, Bark’s location tracking is pretty good. It allows you to see the live location of your child’s device and lets you request a check-in from your child if you prefer a less invasive alternative. Bark also sends alerts when your child arrives at or leaves a given address and lets you set up predefined zones for those areas.

Activity Reports — A Bit Too Vague (No Full Browser or App History)

Bark keeps track of your kid’s weekly activity in the parental app, but its reports aren’t very detailed. They include a general summary of the number of activities the app analyzed and the number of alerts it sent.

You can also see the number of sites Bark analyzed, the number of allowed sites your child visited, and a list of all the sites that Bark blocked your kid from accessing. Bark’s reports also keep a list of all apps that are on your kid’s device, including the recently installed ones.

Bark doesn’t report nearly as much as other top competitors like Qustodio, which shows you each app your child accesses and when. That said, Bark typically doesn’t share any information about your child’s activity unless it triggers an alert, and it doesn’t allow you to view your child’s browser history or complete app usage.

Barka also sends weekly reports to your email, but these reports provide even less information — you only get the number of blocked and allowed apps and websites, the categories they belong to, the number of potential issues, and the number of average detected activities a day.

Overall, Bark’s weekly activity reports aren’t very useful — they give vague information about how your child is using their device, but Bark doesn’t allow you to view your child’s full browser or app history.

Bark Installation & Setup — Pretty Simple (But a Bit Tricker on iOS)

Bark has 3 separate apps. There’s a Bark Parent app for Android and iOS and Bark for Kids app that monitors your child’s device for Android, iOS, and Chromebooks (Chrome OS). Bark has a desktop app for parents, too, but it’s only useful for setting up the Bark for Kids app for iOS. Alternatively, you can easily access the parent dashboard on your web browser by logging into your Bark account.

Bark Ease of Use — Intuitive Apps With a Consistent Interface

All of Bark’s apps are intuitive and easy to use, but they don’t all work the same. I really like that Bark maintains a consistent interface across all devices, and I never experienced any bugs or glitches during my tests.

If you’re already using a parental control app like Google Family Link, you may be blocked from downloading the apk (Android Package Kit) file to install the app.

Bark Customer Support — Great Knowledgeable Support & Excellent FAQs

Bark’s customer support is pretty good overall — it provides email support, a great chatbot, video guides, and 100+ FAQ articles.

Bark’s email support is great — I submitted requests for email support at different times of the day and always received a response within 1–3 hours. I got a different representative each time but always received a knowledgeable and helpful answer.

Bark also has a chatbot that can help you find answers to many questions by providing thoroughly-written auto-responses and linking to FAQ articles for additional information.

You get live chat support, too, that’s available Monday through Sunday, but it’s only in certain hours. When I talked to some of its live chat reps, they were extremely helpful and very quick to answer all of my questions.

The Discover tab on Bark’s dashboard includes a lot of valuable information. From how-to videos and age-based curated blog posts to even slang translations. It helps parents stay updated with their net-savvy kids.

Bark’s FAQ page is truly excellent — rather than just providing short answers to basic topics like most tech companies, Bark goes the extra mile. The FAQs address over 100 questions with comprehensive articles. Some of the FAQs are complete step-by-step instructions that can assist you in getting started and resolving any technical problems you may encounter in the app.

Bark offers a unique feature where you can schedule a one-on-one call with a representative to help set up the app. I scheduled a call via the chatbot and received a callback within hours. The representative was extremely helpful and quickly guided me through the process. This could be especially beneficial for users who aren’t tech-savvy, but I’m not a fan of Bark insisting on scheduled calls rather than having a phone support line that users can reach out to when needed.

Overall, I’m happy with Bark’s customer service — Bark has video guides, in-depth FAQ articles, a chatbot, and more. If you still need help, Bark’s email support quickly provides knowledgeable answers. I just wish the provider would also offer live chat support.

What Bark Can Do Better — More Filtering Categories & Fewer Bypassing Opportunities for Kids

Bark is an outstanding parental control app, but there are several areas where it can improve:

• Limited web filtering categories: Bark offers 17 web filter categories, which isn’t as extensive as some other parental control apps. This limitation could restrict your ability to fully customize web filtering according to your specific concerns and needs. Norton Family, on the other hand, has 45+ predefined content categories for monitoring.
• False positive alerts at high sensitivity settings: Although it’s great that you can adjust the sensitivity level of alerts you receive about concerning content, at the highest sensitivity, Bark tends to generate some false positives. For instance, references to alcohol or gambling in banner ads can trigger alerts, requiring you to sift through numerous notifications, which could be overwhelming.​
• Ease of bypassing web monitoring: I’d like to see Bark create extensions for more browsers. The extensions for Chrome and Edge are very effective, but to get around them, all your child has to do is download and use the Brave browser. You won’t receive any alerts about concerning content or even get alerts that they downloaded Brave.
• Differences in monitoring on iOS and Android: Bark’s monitoring varies between Android and iOS platforms. For instance, Bark actively scans texts, photos, and videos, but only on Android. For iOS, monitoring only works from the desktop app and only when the mobile device is connected to Wi-Fi. This could lead to confusing inconsistencies in supervision if your household uses different operating systems.​
• Limited screen time controls: With Bark, you won’t be able to set strict time limits by app — you can only manually block and unblock apps or internet access, which is a bit inconvenient if you just want to limit your kid’s time on YouTube.​ Bark also won’t show you how much time your kid spends on particular apps.

Is Bark Good & Worth the Cost in 2025?

Unlike most parental apps, Bark encourages trust and privacy over spying. It monitors texts, photos, and videos, as well as 30+ social media platforms and apps. It also has industry-standard parental control features, easy-to-use apps, and good customer support. Plus, it offers real-time location tracking and a driving report summary, and it allows you to monitor an unlimited number of devices.

However, some of its features are a bit limited — you can only view content that’s relevant to a potential issue, you can’t set strict limits on how long your children can use particular apps, and disabling some of its features is pretty easy.

That said, a parental control app like Bark can be great for older kids who you don’t have to monitor so closely. It allows you to monitor the most severe instances of concerning behaviors without making your child feel like they don’t have any privacy.

Bark offers monthly and yearly plans starting at $14.00 / month. All plans include a 7-day free trial, but there’s no money-back guarantee.

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